Dékuple acquires a majority stake in Smart Traffik and strengthens its solutions for retail brands
-
The 2020's
20232022Dékuple celebrates its 50th anniversary
Dékuple sponsors skipper William Mathelin-Moreaux for the Route du Rhum 2022
Dékuple acquires a majority stake in Brainsonic, digital engagement marketing agency2021ADLPerformance becomes Dékuple2021Dékuple takes a majority stake in Reech, expert in Influence Marketing2021Launch of the Customer Data Platform Decide AI2021Launch of the in-house media purchase offer: Shift by Converteo2021ADLPerformance enters the capital of Grand Mercredi/Intelligence Senior2020Ividence, Pschhh and AWE join the Group.2020ADLPartner becomes a public limited company with a Board of Directors. Bertrand Laurioz is appointed Chairman and CEO. -
The 2010's
2019Bertrand Laurioz takes over as Chairman of the Management Board of the ADLPerformance Group (3rd
family manager)2018Creation of Converteo Technology2016Creation of the commercial brand ADLPerformance2015Leoo joins the Group2014Converteo joins the Group2013Creation of the broker ADLP Assurances2012Activis joins the Group -
The 2000's
2008Creation of the ADLPartner data division"2006First geo-targeting operation2005First SMS marketing operation. Merger of ADLPartner and France Abonnements2005Jean-Marie Vigneron becomes Chairman of the ADLPartner Board of Directors -
The 1990's
1998First e-mail marketing operation and IPO of ADLPartner1994Creation of ADLPartner -
The 1980's
1989First white label partnerships1988Launch of the open-ended magazine subscription -
1978Creation of the first CRM database1972Creation of the company France Abonnements by Philippe Vigneron
