Emmanuel Gougeon shares his vision, the challenges he faces and his approach to his activities, particularly the M&A side of the business, one of the two pillars of growth for the Dékuple Group.
In recent years, the Group has undergone a genuine of transformation in its positioning and the refocusing of its activities, of which the acquisition strategy is a key component. Tell us more.
Indeed, 2025 marks the culmination of our plan, which has profoundly transformed the positioning and model of the Dékuple Group, with a strategic refocusing on communications and data marketing.
The transformation has been underpinned by an active acquisition policy, with 15 deals in Europe over the last five years. The arrival of new data solutions and players—Digital agencies such as Reech, Smart TraffiK, Brainsonic, Coup de Poing, GUD.berlin, DotControl, Selmore and After… have enabled the Group to take its business to the next level.
Between 2020 and 2025, the Dékuple Group recorded average annual revenue growth of 12%, doubled its workforce and transformed its business mix. Net revenue from B2B digital marketing activities tripled over the period and now accounts for 71% of the Group’s total, compared with 37% in 2020.
Despite a challenging economic climate, the Dékuple Group appears to have had a successful year.
Indeed, our 2025 results are positive, with a clear recovery in profitability in the second half of the year and continued solid growth. Revenue reached €242.6 million, up by 11.4%, while net revenue stood at €180.5 million, an increase of 6.8%. This performance is driven by the momentum of our digital marketing activities, the growing contribution from international operations, as well as sustained organic growth in our main markets in continental Europe, which outperformed the competition.
Restated EBITDA stood at €23.7 million, representing 13.2% of net revenue. Year-on-year growth compared with 2024 remained modest (+0.8%), but masks a very clear improvement in the second half of the year.
The first half of the year was marked by continued significant investment in our technological expertise and our European expansion, as well as by the implementation of optimisation measures designed to capture productivity gains linked to artificial intelligence, resulting in restructuring costs higher than those in 2024.
These efforts bore fruit in the second half of the year, with a marked recovery in profitability, reflecting the ramp-up of our higher value-added activities, the strong momentum of our Agencies & Solutions business and the effects of the transformation initiatives undertaken.
EBITDA for the second half of the year thus stood at 14.3% of net revenue, up 38.4% compared with the first half of 2025.
Our financial structure remains robust, against a backdrop of sustained investment activity. As at 31st December 2025, equity stood at €54.7 million and cash at €55.0 million. The net cash position is now slightly negative, with a very controlled leverage ratio of 0.3x.
Your Ambition 2030 plan is ambitious; has the roadmap to achieve it already been established?
Indeed, by 2030, the Dékuple Group has announced that it aims for revenue in excess of €400 million, net revenue of €320 million, a 30% share of international business, and an EBITDA margin between 13% and 15%.